Mr. Sinha, a senior executive of LSP, observes that their business in India is not vibrant. LSP faces stiff competition from Indian and global players, except in rural areas. Interestingly, most of their sales in the rural area are from cough syrup, used as sedatives by teenagers. Mr. Sinha is planning the following actions to improve business in the long run. I. Invest in development of new drugs. II. Increase sales of cough syrup in the rural markets. III. Try and cut costs. IV. Recruit more medical representatives in the rural areas. Which of the following sequences is best arranged in the descending order of appropriateness?

From the passage: A few years back Mr. Arbit and Mr. Boring started an oil refinery busi...

Mr. Arbit and Mr. Boring did not invest in the new technology, but the new technology is a big success. Repentant, they are now estimating the additional amount they would have earned (i.e. forgone earnings) had they invested in the new technology. However, the two owners differe…

From the passage: Mohan's was a popular fast-food joint at Connaught Place, Delhi. Initi...

Mohan sought the help of five consultants, who gave the following opinions: I. Organic vegetables might be a big success at Connaught place but awareness about organic vegetables is low among Panipat customers. II. The Connaught place model can be implemented in Panipat provided…

Innovative Institute of Business (IIB) has decided to be the first green campus in India. IIB Administration has advised all campus residents to reduce carbon footprints. IIB faculty members did a brainstorming and came up with the following suggestions: I. Replacing electricity…

From the passage: A few years back Mr. Arbit and Mr. Boring started an oil refinery busi...

In order to sell the technology to Mr. Arbit and Mr. Boring, Mr. Xanadu is thinking of five possible sales pitches. Which of the following sales pitches would reduce uncertainties the most for Mr. Arbit and Mr. Boring?

From the passage: A few years back Mr. Arbit and Mr. Boring started an oil refinery busi...

Mr. Arbit is enthusiastic about this investment idea but Mr. Boring is a little sceptical. This impasse makes them approach a consultant. The consultant makes some observations. Which of the following observations, made by the consultant, might reduce Mr. Arbit's enthusiasm for t…

From the passage: Mohan's was a popular fast-food joint at Connaught Place, Delhi. Initi...

Mohan sought feedback from a few of his businessmen friends, who were familiar with both the branches. Here is what they said: - Businessman 1: Customers of Connaught place and Panipat are very different. - Businessman 2: Customers in Panipat are extremely happy with Ram's behavi…

From the passage: Mr. Dipangshu Barua, a young IT professional, came early to office to...

After a couple of weeks, Mr. Patel came to know that Dipangshu's project leader Mr. John, a very competent senior executive, may have wilfully influenced his team members to file a wrong complaint against Dipangshu. Mr. John may have done it because Dipangshu had refused to tow J…

From the passage: Mohan's was a popular fast-food joint at Connaught Place, Delhi. Initi...

After discussing with a few customers, Mohan realised that compromising on the quality of ingredients at Panipat branch may not be a good idea but at the same time he also realised that Panipat branch had grown fast. He was contemplating following five actions. Which of the follo…